If you have been marketing online, you have probably heard of the Warrior Forum. It is a community of people who are in all stages of success in online marketing. Its purpose is to allow marketers to help one another to reach their goals.
One of the methods that has particularly risen to popularity is the Warrior Special Offer or WSO. These special offers can be anything from a private label rights product (PLR) to a training course on how to do a task to get more traffic, sales or clients. You can also buy software and WordPress Plugins in WSOs. The special offer part of the WSO is the cool part. Warrior Special Offers can start as low as $2, but that does not mean the product is only worth $2. The WSO is a way for a marketer to test his product sales page with other marketers before putting the product on a regular website for a much higher price.
The reason they place a product in the Warrior Forum first is to give their peers a chance to pick the product and the sales page apart. They often will get hundreds of unsolicited testimonials for their product if they have a product worth going mainstream. If a problem arises in the product delivery, Warriors are the first to complain, and those product owners who are fast responders can usually get any bugs fixed and out of the way and not miss any sales. Because Warriors will stop all purchase activity as soon as a complaint arises in the thread. If they see the resolution is to their satisfaction, sales will resume, but if a product gets too many complaints and no response from the product seller, the WSO dies a horrible death.
So a WSO is a sort of contest, where products are either battle tested or defeated in battle. But the best part of a WSO is the value you can get when you purchase one. My friend Derrick Van Dyke did a WSO for his Facebook Optin App, and he started it out at $17 one time, and he has since raised the price to $47 for personal use and $67 for Developer License. Those who took advantage of the WSO pricing are laughing all the way to the bank.
At WSO Insiders, we will keep you informed about what is selling and how you can take advantage of the deals! We are compensated for any purchases of WSOs that we recommend, so some of our reviews may be biased. You should do your own due diligence and read the threads completely to get your questions answered before purchasing anything.