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Discover How To Earn a Passive Recurring Income From an 18 BILLION Dollar Market
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Additional Resources for the Local Marketer from Amazon:
Local Business Power System: Small Business Marketing Strategies and Ideas to Attract Local Customers
by: Roger Tames-Locking
publisher: Ambiguity Press, published:2011-05-25
sales rank: 169039
This concise, information-packed booklet takes you step-by-step through the process of creating a marketing plan for your locally-focused small business, then offers specific ideas and methods for marketing through different media, and for different business types from manufacturing to retail. While information about online marketing is included, it’s only one of the many marketing strategies and ideas you’ll find here. (5400 words)
The 33 Ruthless Rules of Local Advertising
by: Michael Corbett
publisher:SummitView Publishing, Inc., published:1999-01-01
price: $9.23(new), $2.87(used)
This book was created for the 90 percent of small business owners who reportedly are dissatisfied with the results they get from local advertising. If followed, these rules, among them don’t ask your customer what brought them in, demand absolute accountability, and sell something more profitable than a low price, will broaden the customer base and enhance the bottom line. Specific growth objectives for advertising expenditures and the development of a system of absolute advertising accountability make this book distinctive. Business owners will learn to use advertising money wisely for maximum profitability.
Local Online Advertising For Dummies
by: Court Cunningham
publisher: For Dummies, published:2010-03-29
price: $1.99(new), $1.96(used)
Kick your local online advertising into high gear with this friendly, timely guide!
Add the newest means of advertising your business into your marketing mix by developing an online advertising strategy. This get-down-to-business guide will show you how. Written by executives from Yodle, a New York-based firm specializing in online advertising, this book reveals the best and brightest ways to get the word out, from creating a Web presence that draws visitors, to using SEO, to jumping boldly into social media advertising.
Don’t miss the free offer from Yodle that comes with this practical guide!